Consumer Behavior Books
Consumer behavior ,twelfth edition
Author: Leon Schiffman, Joe Wisenblit
School: Modibbo Adama University of Technology
Department: Administration, Social and Management science
Course Code: MM201
Topics: Customer Value, Customer Satisfaction, Customer Retention, consumer behavior, Consumer Decision-Making, Market Segmentation, Real-Time Bidding, Personality Traits, Anthropomorphism, Self-Perception, Consumer Perception, Perceptual Selection, Perceptual Organization, Consumer Imagery, Risk Perception, Consumer Learning, Classical Conditioning, Instrumental Conditioning, Consumer Involvement, Hemispheric Lateralization, Consumer Attitude Formation, Communication, Consumer Behavior, Persuading Consumers, Mobile Advertising, Advertising, family, family life cycle, Cultural Values, Subcultures, Gender Subcultures, Cross-Cultural Consumer Behavior, Consumer Decision-Making, Marketing Ethics, Consumer Research, Consumer Gifting Behavior, Consumer Research
Author: EO Imouokhome
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MKT303
Topics: Consumer Behaviour, Motivation, Consumer Satisfaction, Consumerism, Psychology of Marketing, Marketing, Attitude Change, Purchasing Process, Problem Recognition, Post Purchase Process, Consumer Behaviour Research, Consumer Research, Consumer Research Process, Contemporary Marketing Tools, Consumers Role, Consumer Decision Making
Author: Lawal Bello
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MKT824
Topics: Market Segmentation, Consumer Behaviour, Motivation, Involvement, consumer, personality, self-concept, perception, learning, memory, Attitude formation, attitude change, family, household, social group, consumer social class, cultural influence, Decision Making, Consumer Information Processing, Consumer Decision Making, Organizational Buyer Behaviour
Author: CBU Nwakwe
School: University of Ibadan
Department: Education
Course Code: GCE205
Topics: Behavior Modification, behavior, Behaviour Problems, Behavior Modification, history, Classical Conditioning Model, Pavlovian Paradigm, Operant Conditioning Objectives, Operant Conditioning, Behaviour Modification Techniques, social learning model, behavior change, Intrapsychic approach, Behavioural Approach, problem behaviour, Behavior Modification application
The Role of Behaviors in the Epidemiology of Non-communicable Disease
Author: HA Ameen
School: University of Ilorin
Department: Medical, Pharmaceutical and Health science
Course Code: EPIDEMIOLOGY AND COMMUNITY HEALTH500
Topics: Non-communicable Disease, health-related behaviors, Wellness behavior, Preventive health behavior, At-risk behavior, Illness behavior, Sick-role behavior
Author: Babatunde Agbi
School: National Open University of Nigeria
Department: Agriculture and Veterinary Medicine
Course Code: CRD301
Topics: Consumer Cooperatives, Monopolistic Market Structure, competitive Market Structure, Capitalist Market, Book-Keeping, surplus distribution, Consumer Cooperatives organisation, Consumer Cooperatives management
Author: Babatunde Agbi, Mande, AA Lawal Kamaldeen, Ishola Timothy
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: CRD301, MKT301
Topics: CONSUMER COOPERATIVE, British Consumer Cooperative Movement, Competitive Market Structure, Monopolistic Market Structure, Capitalist Market, Selling, Financing, Pricing, Salesmanship, Book-Keeping, General Meetings, Committee Meetings
Discovering behavioral neuroscience an introduction to biological psychology ,4th edition
Author: Laura Freberg
School: University of Ibadan
Department: Administration, Social and Management science
Course Code: PSY310
Topics: Behavior, Neuroscience, Neuroanatomy, Nervous System, Neurophysiology, Psychopharmacology, Genetics, Human Brain, Vision, Nonvisual Sensation, Perception, Movement, Homeostasis, Motivation, Reward, Sexual Behavior, Sleep, Memory, Psychopathology
Author: DO Hebb
School: University of Ibadan
Department: Administration, Social and Management science
Course Code: PSY207
Topics: Behavior, perception, field theory, equipotentiality, learning capacity, pain, hunger, motivational drift, emotional disturbances, intelligence
Psychopharmacology Drugs, the Brain, and Behavior ,3rd edition
Author: Jerrold Meyer, Linda Quenzer
School: University of Ibadan
Department: Administration, Social and Management science
Course Code: PSY594
Topics: Psychopharmacology, Drugs, brain, behavior, Nervous System, chemical signaling, Catecholamines, Neurotransmitter Synthesis, Neurotransmitter Receptors, Synaptic Plasticity, Catecholamine Synthesis, Dopaminergic System, Noradrenergic System, Serotonin, Serotonin Synthesis, Serotonergic System, Acetylcholine, Cholinergic System, Glutamate, drug abuse, drug addiction, alcohol, Alcohol Use Disorder, Opioids, Narcotic Analgesics, Opioid Receptors, Endogenous Neuropeptides, Psychomotor Stimulants, Cocaine, Amphetamine, Nicotine, Caffeine, cigarette smoking, vaping, Marijuana, Cannabinoids, Hallucinogens, Ketamine, Mescaline, Psilocybin, Inhalants, Anabolic–Androgenic Steroids, Anxiety Disorder, Affective Disorders, Antidepressants, Mood Stabilizers, Schizophrenia, Antipsychotic Drugs, Neurodegenerative Diseases, Parkinson’s Disease, Alzheimer’s Disease, Huntington’s Disease, Amyotrophic Lateral Sclerosis, Multiple Sclerosis
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