1/ Start by making a BIG promise of transformation (By far the most popular, and very often the most effective)
Example:
Today...
I’m going to show u how to use 2-hours of your time on Twitter make at least N680,000 every month
2/ Start by telling an interesting story
Example:
Dear reader:
The story you're about to read will make you angry.. and rightly so.
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In the summer of 1941,
Adolf Hitler carried out a suspicious health experinment in a secret Nazi lab
3/ Start by saying something that goes against the status quo or what the majority believe to be true
Example:
I wish someone had told me this 5-years ago when I lost my banking job
There’s no such thing as making money
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Here's why:
4/ Start by saying something the majority of your target audience already agrees with (this breaks down resistance)
Example:
We're now living under the most uncertain times in the entire history of this country
And the annoying thing is
5/ Start by revealing a shocking life-changing discovery
Example:
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*After 19-years of silence...
A blacklisted Wall street banker has just revealed a life-changing $6 trade secret
But the mainstream media is trying to keep it from you..
6/ Start by asking an intriguing question.
Example:
Have u ever wondered what ur woman says behind ur back?
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If you answered yes...
What you're about to read will truly open your eyes to a dark secret 99% of men will never discover.
These are 31 psychological triggers to be considered when writing a sales letter.
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Updated on 8:04-am May 27, 2023
