Business Models Books
Fundamentals of Business Marketing Research
Author: David Reid, Richard Plank
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MKT859
Topics: Business Marketing, Marketing Strategy, Business Market Planning, Business Market Strategy, International Business Marketing, Organizational Buying, Purchasing Management, Organizational Buying Behavior, Buyer-Seller Relationships, Marketing Sciences, Market Research, forecasting, Market Segmentation, New Product Development, New Product Diffusion, product, Product Management, Pricing, Distribution, Marketing Communications, Competition, Channel Management, Logistics, Physical Distribution, Advertising, Sales Promotion, public relations, Sales Training, Personal Selling, Marketing Planning, Marketing Strategy
Business communication today ,14th edition
Author: Courtland Bovée, John Thill
School: Federal University of Agriculture, Abeokuta
Department: Administration, Social and Management science
Course Code: BAM215
Topics: Business communication, professional communication, collaboration, interpersonal communication, business etiquette, communication challenges, business messages, digital media, social media, visual media, brief messages, writing negative messages, writing positive messages, reports, proposals, writing persuasive messages, finding information, evaluating information, planning reports, planing proposals, business presentations, employment messages
Agricultural Business Management
Author: Emem Bassey Inyang
School: National Open University of Nigeria
Department: Agriculture and Veterinary Medicine
Course Code: AEM509
Topics: Agricultural Business Management, agribusiness, agribusiness management, Farm Management Decision, Agricultural Business Organization, Agribusiness Enterprise Selection Guide, Nigerian Agricultural Development Policies, Nigerian Agricultural Development Programmes, taxation, Agricultural Processing, marketing, Marketing strategy, Organizational management, Organizational leadership
Global Business Today ,11th edition
Author: Charles Hill, Tomas Hult
School: Modibbo Adama University of Technology
Department: Administration, Social and Management science
Course Code: MM410
Topics: Ethics, corporate Social Responsibility, Sustainability, Global Trade, Investment Environment, International Trade Theory, Government Policy, International Trade, Foreign Direct Investment, Regional Economic Integration, Global Monetary System, Foreign Exchange Market, International Monetary System, International Business, Developed Markets, Emerging Markets, International Business Functions, Exporting, Importing, Countertrade, Global Production, Supply Chain Management, Global Marketing, Business Analytics, Global Human Resource Management
Author: May Ifeoma Nwoye
School: National Open University of Nigeria
Department: General studies
Course Code: GST302
Topics: Business Planning Process, Value Creation, Opportunity Search, Opportunity Identification, Opportunity, Mergers, Acquisition, Sources of Funds, Marketing, Marketing Mix, Modern Marketing Tools, Small Business Marketing, Big Business Marketing, Ethics, Social Responsibility
International Business Management
Author: HD Koce, CAROLINE ATURU-AGHEDO
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: BUS835
Topics: International Business Management, International Trade, International Business Environment, International Organisation, International Business Research, International Marketing, Human Resources Management, International Accounting, International Taxation, International Services, Product Policy Decision
Business ethics concepts and cases ,7th edition
Author: Manuel Velasquez
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: ENT224
Topics: Business ethics, Ethical Principles in Business, Business System, Government, Markets, International Trade, Marketplace ethics, Consumer Protection, Marketing, Job Discrimination ethics
Author: Alex Olusemore Adegbola
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: ENT224
Topics: Moral Development, Reasoning, Business Ethics, Ethics, Justice, Business, Business System, Environmentalism, Ethics of Job Discrimination, Corporations, Corporate Governance, Board of Directors, Investment Banks, Securities Analysis, Creditors, Credit Procedures, Activities of Shareholders, Corporate Takeovers, Merger, Acquisitions, Corporate Social Responsibilities
Author: LAWAL Kamaldeen
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: ENT330
Topics: Business Forecasting, business forecasts, Forecasting-External Factors, Forecasting Demand for New Products, Forecasting Demand, Good Forecasting Method, business forecasting limitations, forecasting system, Market Demand Forecasting, Assumptions of Forecasting, Quantitative Forecasting Methods, Qualitative Forecasting Approaches, Methods of Forecasting, Time Series Forecasting Method, Moving Average Method, Simple Moving Average Method, Exponential Smoothing, Weighted Moving Average, trend lines, Least-squares method, Monitoring Forecast, Controlling Forecast, Profit Forecasting, Material Forecasting
Author: Toyosi Daniel, Bilkisu Katagum
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: ENT401
Topics: E-Business, Mobile Telecommunication, internet, website design, internet advertisement, online shopping, E-payments, E-Marketing, E-Market Opportunity Analysis, E-Marketing Plan, Online Strategy Formulation Plan, Market Communication, Branding, Financial Appraisal, Implementation, Control of E-Marketing Plan, E-Business Security, Business Security Challenges, Network Security, network Management, Copyright Law, Electronic Access to Information, Internet Firewall, Fraud Prevention
Departments
Administration, Social and Management science
Agriculture and Veterinary Medicine
Arts and Humanities
Education
Engineering
General studies
Law
Medical, Pharmaceutical and Health science
Science and Technology