Books

Search Books...

Business Policy Books

Introduction to Business

Author: Koce Henry Diko

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: BUS205

Topics: Sole Trader, Business Management, Business adminstration, Partnership, Joint Stock Company, Business Environment, Law of Contract, Accounting in Business, Marketing, Entrepreneurship, Insurance

Understanding Business ,12th edition

Author: William Nickels, James McHugh, Susan McHugh

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: BFN852

Topics: Business Trends, Global Market, risk, profit, Business Ownership, Entrepreneurship, Starting a Small Business, Business Management, Management, Leadership, Structuring Organizations, Production, Operations Management, Motivating Employees, Human Resource Management, Employee– Management Issues, Marketing, Distributing Products, Effective Promotions, Managing Financial Resources, Accounting, Financial Information, Financial Management, Securities Markets, Money, Financial Institutions, Federal Reserve

Environment of Business

Author: Atuman

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MBA817

Topics: Business environment, task environment, internal environment, Environmental Scanning, legal environment, cultural environment, political environment, economic environment, external Business environment, international Business environment, International Business, global economy, Ethical Decision Making, Managing Ethical Behavior, Value Systems, Organizational Language

Business Marketing ,2nd edition

Author: Robert Dwyer, John Tanner

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT859

Topics: Business Marketing, Purchasing Function, Organizational Buyer Behavior, Creating Value, Market Opportunities, Marketing Strategy, Business Marketing Programming, Business Marketing Channels, Developing Products, Managing Products, Business Marketing Channels, Managing Customer Relationships, Sales, Sales Management, pricing, Managing Customers, Evaluating Marketing Efforts, Marketing Efforts, Customer Retention, Customer Maximization

Fundamentals of Business Marketing Research

Author: David Reid, Richard Plank

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT859

Topics: Business Marketing, Marketing Strategy, Business Market Planning, Business Market Strategy, International Business Marketing, Organizational Buying, Purchasing Management, Organizational Buying Behavior, Buyer-Seller Relationships, Marketing Sciences, Market Research, forecasting, Market Segmentation, New Product Development, New Product Diffusion, product, Product Management, Pricing, Distribution, Marketing Communications, Competition, Channel Management, Logistics, Physical Distribution, Advertising, Sales Promotion, public relations, Sales Training, Personal Selling, Marketing Planning, Marketing Strategy

Business communication today ,14th edition

Author: Courtland Bovée, John Thill

School: Federal University of Agriculture, Abeokuta

Department: Administration, Social and Management science

Course Code: BAM215

Topics: Business communication, professional communication, collaboration, interpersonal communication, business etiquette, communication challenges, business messages, digital media, social media, visual media, brief messages, writing negative messages, writing positive messages, reports, proposals, writing persuasive messages, finding information, evaluating information, planning reports, planing proposals, business presentations, employment messages

Monetary Theory and Policy ,4th edition

Author: Carl Walsh

School: Modibbo Adama University of Technology

Department: Administration, Social and Management science

Course Code: CC415

Topics: Public Finance, Budget Accounting, Portfolio Rigidities, Informational Frictions, Discretionary Policy, Time Inconsistency, Nominal Price, Wage Rigidities, New Keynesian Monetary Economics, Monetary Policy, Open Economy, Financial Markets, Balance Sheet Policies, Effective Lower Bound, Monetary Policy Operating Procedures

Nigeria's Foreign Policy 1

Author: Shaibu Taiye Makanjuola

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR391

Topics: Nigeria's Foreign Policy, Foreign Policy, Nigeria's Afro-centric Policy, Nigeria Relations with Great Powers, Nigeria's Role in International Organizations

US Foreign Policy

Author: SharkdamWapmuk, Kelechi Nwogu

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR471

Topics: US Foreign Policy, Central Intelligence Agency, National Security Council, US congress, Public Opinion, US Foreign Policy Intervention, United States foreign Policy

Issues In Communication Policy & Technology

Author: JLS845

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: JLS845

Topics: Communication Policy, Communication Technology, communication, technology, policy, policy typology, communication flow

Departments

Administration, Social and Management science image

Administration, Social and Management science

Agriculture and Veterinary Medicine image

Agriculture and Veterinary Medicine

Arts and Humanities image

Arts and Humanities

Education image

Education

Engineering image

Engineering

General studies image

General studies

Law image

Law

Medical, Pharmaceutical and Health science image

Medical, Pharmaceutical and Health science

Science and Technology image

Science and Technology