Books

Search Books...

Personal Selling Process Books

A preface to marketing management ,14th edition

Author: Paul Peter, James Donnelly

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT829

Topics: marketing management, Strategic Planning, Marketing Management Process, Marketing Research, Consumer Behavior, Business, Government, Institutional Buying, Market Segmentation, Marketing Information, Marketing Research, Target Market, Marketing Mix, Product, Brand Strategy, New Product Planning, New Product Development, Integrated Marketing Communications, Personal Selling, Relationship Building, Sales Management, Distribution Strategy, Pricing Strategy, Global Marketing, services marketing, Marketing Problems analysis, communicating case analysis, financial analysis, developing marketing plans, marketing plans, marketing plan framework

Psychology in Modules, 13th edition

Author: David Myers, Nathan DeWall

School: University of Ibadan

Department: Administration, Social and Management science

Course Code: PSY102

Topics: Psychology, Psychological Science, Neural Communication, neural system, hormonal system, nervous system, endocrine system, Cerebral Cortex, mind, Consciousness, sleep, dreams, drugs, consciousness, two-track mind, nature, nurture, human diversity, behavior genetics, Evolutionary Psychology, culture, gender diversity, Developmental Issues, Prenatal Development, Newborn, infancy, childhood, adolescence, adulthood, sensation, perception, vision, sensory processing, perceptual processing, Nonvisual senses, learning, Classical Conditioning, cognition, memory, thinking, Forgetting, Memory Construction, Improving Memory, thinking, language, thought, intelligence, Intelligence Assessment, intelligence Dynamics, hunger, sexual motivation, affiliation, achievement, emotions, stress, health, illness, Social Psychology, Social thinking, Social influence, antisocial relations, prosocial relations, personality, Psychodynamic Theories, Humanistic Theories, Trait Theories, Social-Cognitive Theories, Psychological Disorders, Anxiety-Related Disorders, Depressive Disorders, Bipolar Disorders, Schizophrenia, Dissociative Disorders, Personality Disorders, Eating Disorders, Neurodevelopmental Disorders, Therapy, Psychological Therapies, Evaluating Psychotherapies, Biomedical Therapies

Database System Concepts ,7th edition

Author: Abraham Silberschatz, Henry Korth, S Sudarshan

School: Modibbo Adama University of Technology

Department: Engineering

Course Code: TT301, TT304

Topics: Relational Model, Intermediate SQL, SQL, Advanced SQL, Database Design, E-R Model, Relational Database Design, database design, Complex Data Types, Data Analytics, big data, Physical Storage Systems, Data Storage Structures, Indexing, big data analytics, storage management, Query Processing, Query Optimization, Transactions, Transaction management, Concurrency Control, Recovery System, Database System Architectures, Parallel Storage, Distributed Storage, Parallel database, Distributed database, Parallel Query Processing, Distributed Query Processing, Parallel Transaction Processing, Distributed Transaction Processing, Advanced Indexing Techniques, Indexing Techniques, Blockchain Databases

Fundamentals of Thermodynamics lecture note

Author: Utazi Divine

School: Air Force Institute of Technology

Department: Engineering

Course Code: GET206

Topics: perfect gas, boyle's law, charle's law, gay-lussac's law, general gas equation, joules law, specific heat, isobaric process, isochoric process, isothermal process, enthalpy, first law of thermodynamics, perpetual motion machine of the first kind, flow process, non-flow process, water turbine, steam turbine, centrifugal pump, pure substance, compressor, evaporator, phase changes, saturated vapour, super heated vapour, steam tables

Communication Systems Engineering, 2nd Edition

Author: John Proakis, Masoud Salehi

School: Edo University

Department: Engineering

Course Code: CPE312

Topics: Communication Systems Engineering, Electrical Communication System, Communication Channel, frequency domain analysis, Fourier series, Fourier transforms, Bandlimited Signals sampling, bandpass signals, analog signal transmission, modulation, amplitude modulation, Conventional Amplitude Modulation, angle modulation, radio broadcasting, television broadcasting, mobile radio systems, random processes, Gaussian Processes, White Processes, Bandlimited Processes, Bandpass Processes, Linear-Modulation Systems, information sources, source coding, source-coding theorem, Source-Coding Algorithms, Rate-Distortion Theory, quantization, Analysis-Synthesis Techniques, waveform coding, Digital Audio Transmission, Digital Audio Recording, Pulse Amplitude Modulation, Two-dimensional Signal Waveforms, Multidimensional Signal Waveforms, White Gaussian Noise, Symbol Synchronization, Bandlimited Channels, Digitally Modulated Signals, channel; capacity, channel coding, linear block code, cyclic codes, Convolutional Codes, wireless communications, Continuous Carrier-Phase Modulation, Spread-Spectrum Communication Systems, Digital Cellular Communication Systems

Chemical Thermodynamics

Author: CHE UI

School: University of Ibadan

Department: Science and Technology

Course Code: CHE256

Topics: Thermodynamic process, Reversible process, Irreversible process, state functions, path functions, heat capacity, Constant Volume Process, Constant Pressure Process, Standard Enthalpies of formation, second law of Thermodynamics, free energy function, entropy, Standard free energies of formation

Shorter Oxford Textbook of Psychiatry, 7th edition

Author: Paul Harrison, Philip Cowen, Tom Burns, Mina Fazel

School: University of Ilorin

Department: Medical, Pharmaceutical and Health science

Course Code: BEHAVIOURAL SCIENCE200, BEHAVIOURAL SCIENCE300, BEHAVIOURAL SCIENCE600

Topics: psychiatric disorders, Aetiology, stressful experiences, Anxiety disorders, obsessive– compulsive disorders, Phobic anxiety disorders, Panic disorder, Mixed anxiety, depressive disorder, Obsessive– compulsive- related disorders, Post- traumatic stress disorder, Adjustment disorders, Aetiological models, Depression, depressive disorders, treatment of depression, Bipolar disorder, mania, Schizophrenia, Paranoid symptoms, Paranoid personality disorder, Delusional disorder, paranoid psychoses, Eating disorder, sleeping disorder, sexual disorder, gender identity disorder, Dementia, delirium, neuropsychiatric disorders, Movement disorders, Cerebrovascular disorders, Head injury, Epilepsy, Intracranial infections, Brain tumours, neuropsychiatric syndromes, Personality, personality disorder, Cluster A disorder, Cluster C disorder, Child psychiatry, Intellectual disability, mental retardation, Forensic psychiatry, mental disorder, alcohol abuse, drug abuse, Suicide, deliberate self- harm, Psychiatry, Global psychiatry, psychological tre

Taxation 1

Author: Mohammed Abba

School: Modibbo Adama University of Technology

Department: Administration, Social and Management science

Course Code: AC310

Topics: Tax Administration Bodies, Tax regulation Bodies, tax returns, tax assesments, personal income tax, taxable income, personal income, capital allowance, business losses, personal relief

An Introduction to Modern Literary Arabic

Author: David Cowan

School: National Open University of Nigeria

Department: Arts and Humanities

Course Code: ARA181

Topics: Modern Literary Arabic, Arabic Alphabet, vowels, Doubled consonants, Hamza, Madda, accent, punctuation, article, Gender, nominal sentences, singular personal pronouns, interrogative particles, Dual sound masculine plural, sound Feminine plural, dual personal pronouns, plural personal pronouns, broken plural, genitive, prepositions, adjectives, comparative, superlative, compound adjectives, pronominal suffixes, word order, adverbs, verbal sentences, demonstrative pronouns, demonstrative adjectives, relative pronouns, interrogative pronouns, verb derivatives, noun derivatives, subjunctive mood, Jussive mood, simple doubled verb, Hollow verbs, weak verbs, doubly weak verbs, derived verbs, verbal form, cardinal numbers, ordinal numbers

Essentials of Marketing 13th edition

Author: William Perreault, Joseph Cannon, Jerome McCarthy

School: Modibbo Adama University of Technology

Department: Administration, Social and Management science

Course Code: MM311

Topics: Marketing, Marketing Concept, Customer Value, Social Responsibility, Marketing Ethics, Marketing Strategy Planning, Market Environment, Marketing Strategy, Organizational Customers, Business, Marketing Information, Product Management, New-Product Development, Product Planning, Product Planning, Retailers, Wholesalers, Personal Selling, Customer Service, Advertising, Publicity, Sales Promotion, Pricing Objectives, Pricing Policies, Price Setting, Ethical Marketing

Departments

Administration, Social and Management science image

Administration, Social and Management science

Agriculture and Veterinary Medicine image

Agriculture and Veterinary Medicine

Arts and Humanities image

Arts and Humanities

Education image

Education

Engineering image

Engineering

General studies image

General studies

Law image

Law

Medical, Pharmaceutical and Health science image

Medical, Pharmaceutical and Health science

Science and Technology image

Science and Technology