Field Effect Transistor Books
The economics of the health ,8th Edition
Author: Sherman Folland, Allen Good man, Miron Stano
School: National Open University of Nigeria
Department: Medical, Pharmaceutical and Health science
Course Code: ECO725
Topics: health economics, consumer theory, regression analysis, multiple regression analysis, economic efficiency, cost-benefit analysis, cost-effective analysis, cost-utility analysis, production of health, health capital demand, health insurance, health insurance demand, health insurance supply, consumer choice, demand, assymetric information, health insurance markets, managed care, nonprofit firms, hospitals, long-term care, physician, s practice, supplier-induced demand, physician agency, health care labor markets, health care labor supply, pharmaceutical industry, drug pricing, equity, efficiency, health care market, social insurance, comparative health care systems, health system reform, social capital, social health
Global environmental politics ,7th edition
Author: Janet Welsh Brown, Pamela Chasek, David Downie
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: INR261
Topics: Global Environmental Politics, environmental regimes, Stratospheric Ozone, Hazardous Waste, Toxic Chemicals, Climate Change, Natural Resources, Species, Habitats, Effective Environmental Regimes, Environmental Politics, Sustainable Development
Mass Communication Theory ,7th edition
Author: Stanley Baran, Dennis Davis
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: JLS811
Topics: Mass Communication Theory, media theoy, normative theories of mass communication, Media-effects trend, audience theories, media cognition theory, information processing, culture theories., mass communication
Author: Andrew Asan Ate
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: JLS713, JLS813, MAC212, MAC224
Topics: Communication Process, Means of Communication, mass media, Media Ownership, media Control, Nigerian Press Council, Nigerian Social Structure, Social Change, Cultural Imperialism, Media Dependency, media social effects
Author: Chidinma Onwubere, Myke Esiri, Des Wilson
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: JLS714, JLS814, MAC213
Topics: Communication Research, Communication Research Methods, Research Procedure, Print Media Research, Mass Communication Research, Electronic Media Research, Public Relations Research, Advertising Research, Media Effects Research
Strategic Thinking and Problem Solving and Negotiation Skills
Author: Jubril Abdusalam, Prince Izedonmi
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: ENT411
Topics: Strategic Thinking, Problem Solving, Negotiation Skills, Strategic Thinking Process, Strategic Thinker, Strategic Planning, Organising Skills, Effective Organising Skills, Project Management, Managing Risk, Simplified Strategic Planning, Simplified Strategic Planning Process Structure, Strategic Leadership, Strategic Innovative Thinking, Strategy Setting, Innovative Thinking, Corporate Strategy, Business Unit Strategy, team Strategy, intensive Strategies, Market Penetration, Market Development, Product Development, Diversification Strategies, Strategic Situation Analysis, PEST Model Analysis, SWOT Analysis, SWOT Profile, Lateral Thinking, Lateral Thinking Techniques, Lateral Marketing Process, vertical marketing, Binary Thinking, Horizontal Thinking, Disruptive Thinking, Converging, idea selection, Idea Affinity Diagrams, Idea Selection Criteria, Idea Management Processes, Problem Solving Skills, Problem Solving, Political Economic Social Technological Analysis, FMEA Analysis
Introduction to Mass Communication ,10th edition
Author: Stanley Baran
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MAC111, MAC211, MAC311, MAC312, MAC316
Topics: Mass Communication, culture, media literacy, media, media industries, media audiences, books, newspaper, magazine, film, radio, recording, popular music, television, cable, mobile video, video games, internet, social media, strategic communication industries, public relations, advertising, mass-mediated culture, media freedom, media regulation, media effects
Introduction to Mass Communication
Author: Joseph Obe
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MAC111
Topics: Mass Communication, Theories of Mass Communication, Models of Communication, verbal communication, Non-Verbal Communication, Intra Communication, Interpersonal Communication, Group Communication, Public Communication, Cross Culture, International Communication, Print Media, book publishing, broadcast media, narrowcast media, online media, Media Effects Theories
Advertising, promotion and other spects of integrated marketing communications ,10th Edition
Author: Terence Shimp, Craig Andrews
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MAC331
Topics: Advertising, promotion, integrated marketing communications, Brand Equity, brand Accountability, Brand Adoption, Brand Naming, Intellectual Property, integrated marketing communications planning, Segmentation, Targeting, Positioning, Communications Process, Consumer Behavior, Objective Setting, persuasion, Advertising Management, Media Choices, Effective Ad Messages, Creative Ad Messages, Traditional Advertising Media, Advertising Media, digital media, Online Advertising, Mobile Advertising, App Advertising, social media, Direct Marketing, Media Planning, media Analysis, Sales Promotion, trade promotion, Sales Promotion, Consumer Sales Promotion, Public Relations, Content Marketing, Viral Marketing, Sponsorships, Packaging, Point-of-Purchase Communications, Signage, personal selling
Public relations the profession and the practice ,4th edition
Author: Dan Lattimore, Otis Baskin, Suzette Heiman, Elizabeth Toth
School: National Open University of Nigeria
Department: Administration, Social and Management science
Course Code: MAC425
Topics: Public relations, Public Relations Effectiveness, Social Media, Traditional Media Relations, Employee Communication, Community Relations, Consumer Relations, consumer Marketing, Investor Relations, public affairs, Corporate Public Relations
Departments
Administration, Social and Management science
Agriculture and Veterinary Medicine
Arts and Humanities
Education
Engineering
General studies
Law
Medical, Pharmaceutical and Health science
Science and Technology