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Steady-State AC Circuit Books

E-Business

Author: Toyosi Daniel, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT401

Topics: E-Business, Mobile Telecommunication, internet, website design, internet advertisement, online shopping, E-payments, E-Marketing, E-Market Opportunity Analysis, E-Marketing Plan, Online Strategy Formulation Plan, Market Communication, Branding, Financial Appraisal, Implementation, Control of E-Marketing Plan, E-Business Security, Business Security Challenges, Network Security, network Management, Copyright Law, Electronic Access to Information, Internet Firewall, Fraud Prevention

International marketing and export management ,5th edition

Author: Gerald Albaum, Edwin Duerr, Jesper Strandskov

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT402

Topics: International marketing, export management, Exporting, Bases of International Marketing, International Environment, export market selection, international marketing decisions, market entry strategies, export entry modes, nonexport entry modes, product decisions, pricing decisions, Financing, Methods of Payment, Promotion, Marketing Communication, Export Order, Physical Distribution, Organization of International Marketing Activities

Venture Creation and Growth

Author: Egwu Knight

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT414

Topics: Venture Creation, Venture Growth, Business Enterprise, Entrepreneurship, location of a business, Environmental Scanning, Business Venture, Intellectual Property, Government Policies on Entrepreneurship, Record Keeping, Business Accounting Records, Personnel Records, marketing, Entrepreneurship Development, Theories of Entrepreneurship

Marketing Ethics & Social Responsibility

Author: Eunice Abimbola Adegbola

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT431

Topics: Marketing Ethics, Social Responsibility, Societal Marketing, Micro-Marketing, Social Responsibility Activities of Marketing, Social Criticism of Marketing, consumerism, environmentalism, Green Marketing, Enlightened Marketing Concepts

Entrepreneurship

Author: MS Magaji

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT893

Topics: Entrepreneurship, Business Organization, Small Business, Identifying business opportunities, Business Layout, business plan, Accounting records

Research Methodology

Author: Onyemaechi Onwe

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: FMS825

Topics: Research Methodology, Research Process, research, Research Proposal, research project, Research Activity, Research Design, Data Collection, Variables, Sample Selection, Sampling Techniques, Randomness, Randomisation, Research Questions, Questionnaire Design, Hypothesis, Hypothesis testing, Z-Statistic, Non-Parametric Tools, data presentation, data analysis, research report, business research

An Introduction to Global Environmental Issues ,2nd edition

Author: Kevin Pickering, Lewis Owen

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR261

Topics: Global Environmental Issues, Climate change, past climates, Global atmospheric change, Acidic deposition, Water resources, water pollution, Nuclear issues, Natural hazards, energy, Managing the Earth

Media Law and Ethics

Author: Innocent Okoye

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: JLS812

Topics: Media Law, media Ethics, Press Freedom, Universal Press Laws, defamation, sedition, copyright, Contempt of Court, parliament, Official Secrets Act, national security, Canons of Journalism, Nigerian Journalism, Journalism

Introduction to Marketing

Author: Mande Samaila, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT108

Topics: Marketing, Marketing Management Philosophies, Marketing Environment, Functions of Marketing, Product Classification, Consumer Products, Industrial Products, buying process, Channels of Distribution, Middlemen, Marketing Activities, Marketing of Services, Market Strategies, Marketing Risks, Market Segmentation, Promotion, Consumerism

Human Resource Management ,10th edition

Author: Lloyd Byars, Leslie Rue

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MPA855

Topics: Human Resource Management, HUMAN RESOURCE FUNCTIONS, HUMAN RESOURCE MANAGER, ORGANIZATIONAL PERFORMANCE, HUMAN RESOURCE PROGRAMS, Acquiring Human Resources, Human Resource Planning, Recruiting Employees, Selecting Employees, Training Employees, Developing Employees, Orientation, Employee Training, Management, Organizational Development, Career Development, Performance Management Systems, Compensating Human Resources, Organizational Reward System, Base Wage, Salary Systems, Incentive Pay Systems, Employee Benefits, Employee Well Being, Labor Relations, Employee Safety, Employee Health, Employee Relations, Union Organizing Campaigns, Collective Bargaining, Labor Unions

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