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Firm Books

Entrepreneurship Successfully Launching New Ventures ,5th edition

Author: Bruce Barringer, Duane Ireland

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT101

Topics: Entrepreneurship, recognizing opportunites, generating ideas, feasibility analysis, developing effective business model, industry analysis, competitor analysis, business plan, funding, marketing issues, intellectual property, firm growth, franchising

Managerial Economics ,8th edition

Author: DN Dwivedi

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ECO332

Topics: Managerial Economics, Business Firms, Business Decision Rules, Economic Analysis, Optimization Techniques, Regression Technique, Consumer Demand, Consumer Demand analysis, Market Demand analysis, Elasticity of Demand, Demand Forecasting, production, Break-Even Analysis, cost, linear programming, Market Structure, Pricing Decisions, pricing theory, Output Determination, price, Perfect Competition, Monopoly, Monopolistic Competition, Oligopoly, Game Theory, Strategic Behaviour, Pricing Strategies, pricing, Capital Budgeting, investment Decisions, National Income, National Income Determination, General Equilibrium Model, Economic Growth, Business Cycles, inflation, International Business Environment, Foreign Trade, Foreign Trade Policy, Free Trade, Trade Control, Foreign Exchange Rate, Balance of Payments, International Monetary System, Monetary Policy, Fiscal Policy, Industrial Policy, Economic Legislations, Corporate Social Responsibility

Principles of Economics

Author: Nicholas Gregory Mankiw

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ECO431

Topics: Principles of Economics, supply, demand, elasticity, Consumers, Producers, Efficiency of Markets, Costs of Taxation, International Trade, market, welfare, Externalities, Public Goods, Common Resources, Tax System, Costs of Production, Monopoly, Monopolistic Competition, Oligopoly, Firm Behavior, Organization of Industry, Factors of Production, Labor Markets, Earnings, Discrimination, Income Inequality, Poverty, Consumer Choice, Cost of Living.national income, Production, Growth, Saving, Investment, Financial System, Unemployment, Tools of Finance, Monetary System, Money Growth, Inflation, Aggregate Demand, Aggregate Supply, Short-Run Economic Fluctuations, open economy

Modern Principles of Economics ,3rd edition

Author: Tyler Cowen, Alex Tabarrok

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ECO711

Topics: Power of Trade, Comparative Advantage, supply, demand, equilbrium, elasticity, tax, subsidy, price system, Price Ceiling, price Floor, International Trade, Externalities, firm, factor markets, cost, profit maximization, monopoly, price discrimination, pricing strategy, oligopoly, game theory, monopolistic competition, advertising, labor markets, governement, public goods, political economy, public choice, public policy, Decision Making, stock markets, personal finance, asymmetric information, moral hazard, adverse selection, consumer choice, economic growth, Gross domestic product, wealth of nations, growth, capital accumulation, saving, investment, financial system, business fluctuations, Unemployment, Labor Force Participation, Inflation, Quantity Theory of Money, aggregate demand, aggregate supply, The Federal Reserve System, Open Market Operations, Monetary Policy, federal budget, taxes, spending, fiscal policy, international economics, international finance

Modern Industrial Organization ,Fourth edition

Author: Dennis Carlton, Jeffrey Perloff

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ECO722

Topics: Market Structures, Industrial Organization, competition, Monopolies, Monopsonies, Dominant Firms, Oligopoly, cartels, Product Differentiation, Monopolistic Competition, Industry Structure, Business Practices, Price Discrimination, Strategic Behavior, Vertical Integration, Vertical Restrictions, Information, Advertising, Disclosure, Dynamic Models, Market Clearing, Decision Making, patent, technological change, International Trade, Antitrust Laws, antitrust Policy, Regulation, Deregulation

The economics of the health ,8th Edition

Author: Sherman Folland, Allen Good man, Miron Stano

School: National Open University of Nigeria

Department: Medical, Pharmaceutical and Health science

Course Code: ECO725

Topics: health economics, consumer theory, regression analysis, multiple regression analysis, economic efficiency, cost-benefit analysis, cost-effective analysis, cost-utility analysis, production of health, health capital demand, health insurance, health insurance demand, health insurance supply, consumer choice, demand, assymetric information, health insurance markets, managed care, nonprofit firms, hospitals, long-term care, physician, s practice, supplier-induced demand, physician agency, health care labor markets, health care labor supply, pharmaceutical industry, drug pricing, equity, efficiency, health care market, social insurance, comparative health care systems, health system reform, social capital, social health

Family Business and Success Planning

Author: Bamidele Wale-Oshinowo

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT308

Topics: Family Business, Notable Family Businesses, Governance, family firm values, Business Culture, Resilient Business Culture, Business Succession, succession planning, conflict management, Types of Conflict, Work-Life Balance

Postharvest biology and technology for preserving fruit quality

Author: Daniel Valero, MarĂ­a Serrano

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: CRP310

Topics: Postharvest biology, fruit quality preservation technology, fruit ripening, fruit growth, aroma compounds, Carotenoids, Thiol-SH compounds, vitamins, Bioactive compounds, fruit quality, fruit decay, col storage, Chilling injury, Minimizing chilling injury, heat treatments, Calcium treatments, fruit firmness, Polyamine treatments, Polyamine biosynthesis, Preharvest polyamine application, Postharvest polyamine application, 1-Methylcyclopropene treatments, Active packaging, Ethylene absorbers, Antimicrobial fruit packaging

Micro Economics

Author: AEM NOUN

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEM751

Topics: Micro Economics, resoruces, scarcity, choice, opportunity cost, economic problems, consumer behavior, cardinal utility analysis, total utility, marginal utility, utility maximization, consumers demand curve, indifference curve analysis, consumer surplus, Law of demand, market demand, supply, supply curves, market supply, Equilibrium Price, equilibrium quantity, market equilibrium, elasticity, supply elasticity, demand elasticity, Cross elasticity, Law of diminishing return, production function, isocosts, producer equilibrium, production possibility curve, Isorevenue line, long run total cost, Long run marginal cost curves, amrket structure, firm, industry, monopoly, monopolistic competition, oligopoly, Total cost-total revenue analysis, Marginal cost-marginal revenue analysis, pricing, perfect competition

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