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Rural Social Organization Books

Advanced Micro Economics

Author: SO Akinleye

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ECO431

Topics: Microeconomics, Economic Systems, Decision Making, Comparative Static Analysis, Comparative Dynamic Analysis, Theory of Demand, consumer Behaviour, Optimization, Elasticities of Demand, Budget Constraint, Utility Maximisation, Theory of Production, Theory of Cost, Labour-Leisure Trade-Off, Market Structure, Perfect Competition, Monopolistic Competition, Monopoly, Price Discrimination, Bilateral Monopoly, Monopsony, Collusive Oligopoly, Non-Collusive Oligopoly, Oligopoly, Linear Programming, General Equilibrium, Social Welfare

Public Sector Economics

Author: Musa Samuel Olayinka

School: National Open University of Nigeria

Department: Medical, Pharmaceutical and Health science

Course Code: ECO727

Topics: Public Sector Economics, Fiscal Policy, Fiscal Federalism, Fiscal Institutions, Social Goods, Optimal Distribution, Public Expenditure, Tax Structure, Economic Revenue Structure, Federalism, Fiscal Adjustment Theory

Entrepreneurship Theory Process Practice ,4th edition

Author: Donald Kuratko, Allan O'Connor, Howard Frederick

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT101

Topics: Entrepreneurship, Entrepreneurial mindset, social Entrepreneurship, ethical Entrepreneurship, Entrepreneurial case analysis, Entrepreneurial ventures, initiating Entrepreneurial ventures, developing Entrepreneurial ventures, Entrepreneurial opportunites, strategic Entrepreneurial growth

Essentials of Entrepreneurship and Small Business Management, Global Edition

Author: Norman Scarborough, Jeffrey Cornwall

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT101

Topics: Entrepreneurship, Small Business Management, Ethics, Social Responsibility, Entrepreneurial Mind, feasibility analysis, designing a business model, business plan, business model, strategic plan, business ownership, franchising, launching business, bootstrap marketing plan, E-commerce, pricing, credit strategies, financial plan.managing cash flow, managing cash flow, sources of fund, sources of financing, funding, financing, equity, debt, building new venture team

Psychology ,7th edition

Author: Stephen Davis, Joseph Palladino, Kimberley Christopherson

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT251

Topics: Psychology, behavioural neuroscience, sensation, perception, memory, states of consciousness, consciousness, learning, motivation, learning, emotion, thinking, language, intelligence, sex, gender, personality, psychological disorders, theraphy, health psychology, social psychology

Psychology in Action ,12th edition

Author: Karen Huffman, Katherine Dowdell, Catherine Sanderson

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT251

Topics: Psychology, Neuroscience, Biological Foundations, Stress, Health Psychology, Sensation, Perception, States of Consciousness, Learning, Memory, Thinking, Language, Intelligence, Life Span Development, Gender, Human Sexuality, Motivation, Emotion, Personality, Psychological Disorders, Therapy, Social Psychology

Business Ethics

Author: Alex Olusemore Adegbola

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT224

Topics: Moral Development, Reasoning, Business Ethics, Ethics, Justice, Business, Business System, Environmentalism, Ethics of Job Discrimination, Corporations, Corporate Governance, Board of Directors, Investment Banks, Securities Analysis, Creditors, Credit Procedures, Activities of Shareholders, Corporate Takeovers, Merger, Acquisitions, Corporate Social Responsibilities

Entrepreneurship ,2nd edition

Author: Heidi Neck, Christopher Neck, Emma Murray

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT208

Topics: Entrepreneurship, practicing Entrepreneurship, Entrepreneurial Mindset, Creating Opportunities, Developing Opportunities, Creating New Opportunities, Recognizing New Opportunities, Design Thinking, Building Business Models, Business Models, Developing Customers, Testing, Experimenting, Developing Networks, Building Teams, Evaluating on Opportunities, Acting on Opportunities, Creating Revenue Models, Planning for Entrepreneurs, planning, Anticipating Failure, Bootstrapping, Crowdfunding, Financing Startups, Financial Statements, stratup Projections, Engaging Customers, Marketing, Social Entrepreneurship

Principles of marketing ,8th edition

Author: Lloyd Harris, Philip Kotler, Gary Armstrong, Hongwei He

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT205

Topics: marketing, company, marketing strategy, marketplace, consumers, marketing environment, marketing environment analysis, marketing information, Consumer markets, buyer behaviour, Business markets, business buyer behaviour.customer value-driven strategy, Products, services, brands, customer value, building customer value, Developing new products, product life cycle, pricing, Pricing strategies, Marketing channels, delivering customer value, Retailing, wholesaling, Engaging consumers, communicating customer value, integrated marketing communications strategy, Advertising, public relations, Personal selling, sales promotion, Direct marketing, online marketing, social media marketing, mobile marketing, Extending marketing, marketing plan

Entrepreneurs ,2nd edition

Author: Bill Bolton, John Thompson

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT310

Topics: Entrepreneurs, entrepreneur, strategy, Classic entrepreneurs, Business entrepreneurs, Internet entrepreneurs, Social entrepreneurs, Artistic entrepreneurs, aesthetic entrepreneurs, enterprise

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