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Rural Social Organization Books

Strategic Thinking and Problem Solving and Negotiation Skills

Author: Jubril Abdusalam, Prince Izedonmi

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT411

Topics: Strategic Thinking, Problem Solving, Negotiation Skills, Strategic Thinking Process, Strategic Thinker, Strategic Planning, Organising Skills, Effective Organising Skills, Project Management, Managing Risk, Simplified Strategic Planning, Simplified Strategic Planning Process Structure, Strategic Leadership, Strategic Innovative Thinking, Strategy Setting, Innovative Thinking, Corporate Strategy, Business Unit Strategy, team Strategy, intensive Strategies, Market Penetration, Market Development, Product Development, Diversification Strategies, Strategic Situation Analysis, PEST Model Analysis, SWOT Analysis, SWOT Profile, Lateral Thinking, Lateral Thinking Techniques, Lateral Marketing Process, vertical marketing, Binary Thinking, Horizontal Thinking, Disruptive Thinking, Converging, idea selection, Idea Affinity Diagrams, Idea Selection Criteria, Idea Management Processes, Problem Solving Skills, Problem Solving, Political Economic Social Technological Analysis, FMEA Analysis

Elements of Management 1

Author: Caroline Aturu-Aghedo

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: FMS105, FMS106

Topics: Elements of Management, Management Theory, Evolution of Management Theory, Management Functions, Behaviour, Decision-Making, planning, control, organising, communication, directing, leading function, staffing function, recruitment, selection, Employee Training, Employee Development, motivation, forecasting, delegation, Decentralisation of Authority, social responsibility

Introduction to International Relations Theories and Approaches ,5th edition

Author: Robert Jackson, Georg Sørensen

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR122

Topics: International Relations, realism, liberalism, international society, international political economy, Social Constructivism, foreign policy

The practice of public relations ,13th edition

Author: Fraser Seitel

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR302

Topics: public relations, communication, public opinion, management, ethics, law, research, media, social media, employee relation, government relations, community relations, international consumer relations, public relations writing, integrated marketing communications, crisis management

International Business Environments and Operations ,16th edition

Author: John Daniels, Lee Radebaugh, Daniel Sullivan

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR372

Topics: International Business Environments, International Business Operations, Globalization, National environmental differences, culture, governmental system, legal system, economic systems, market methods, trade, factor mobility theory, trade protectionism, economic integration, cooperation, Global monetary environment, foreign exchange, global debt, equity market, ethics, social responsibility, corporate policy, corporate strategy, internatioal business, International trading mode, foreign production, foreign operations, functional management, global marketinf, global production, supply chains, global accounting, financial management, human resources

Regionalism and Global Economic Integration Europe, Asia and the Americas

Author: William Coleman, Geoffery Underhill

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR372

Topics: Regionalism, Global Economic Integration, Domestic politics, regional economic co-operation, global markets, international political economy of regionalism, Asia-Pacific regionalism, globalization, Subversive liberalism, Market integration, social democratic predicament, global economic integration, corporate identity, European Union technology policy, Regional discipline, global discipline, Export credit insurance

China in World Politics

Author: Taiye Makanjuola Shuaibu

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: INR491

Topics: Political reforms, Social change, Cultural revolution, China- Taiwan Relations, South China Sea, East China Sea, Foreign Investment

Introduction to Mass Communication ,10th edition

Author: Stanley Baran

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MAC111, MAC211, MAC311, MAC312, MAC316

Topics: Mass Communication, culture, media literacy, media, media industries, media audiences, books, newspaper, magazine, film, radio, recording, popular music, television, cable, mobile video, video games, internet, social media, strategic communication industries, public relations, advertising, mass-mediated culture, media freedom, media regulation, media effects

Advertising, promotion and other spects of integrated marketing communications ,10th Edition

Author: Terence Shimp, Craig Andrews

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MAC331

Topics: Advertising, promotion, integrated marketing communications, Brand Equity, brand Accountability, Brand Adoption, Brand Naming, Intellectual Property, integrated marketing communications planning, Segmentation, Targeting, Positioning, Communications Process, Consumer Behavior, Objective Setting, persuasion, Advertising Management, Media Choices, Effective Ad Messages, Creative Ad Messages, Traditional Advertising Media, Advertising Media, digital media, Online Advertising, Mobile Advertising, App Advertising, social media, Direct Marketing, Media Planning, media Analysis, Sales Promotion, trade promotion, Sales Promotion, Consumer Sales Promotion, Public Relations, Content Marketing, Viral Marketing, Sponsorships, Packaging, Point-of-Purchase Communications, Signage, personal selling

Sociology of Mass Communication

Author: John Babatunde Aremu

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MAC416

Topics: Mass Communication sociology, Socialisation, Mass Media, Media Ownership, Media Industry, press freedom, press censorship, Cultural Imperialism, Media Independence, Globalisation

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