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AGRICULTURAL MARKETING AND MARKETING MANAGEMENT past question for the year 2018 examines 500-level Agriculture and Veterinary Medicine students of FUTO, offering AEC506 course on their knowledge of management, marketing, market structure, market function, agricultural product

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Past Questions related to AGRICULTURAL MARKETING AND MARKETING MANAGEMENT

Agricultural marketing 2015, 2016, 2019, 2020

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC303

Topics: Agricultural marketing, marketing strategy planning, market structures, marketing system, agricultural cooperative, agricultural products, agricultural commodity market, agricultural marketing cost

AGRICULTURAL MARKETING AND COOPERATIVES

Year: 2017

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC303

Topics: agricultural marketing, marketing bonds, demand, supply, marketing channel

Agribusiness management and finances

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC515

Topics: Agribusiness management, agribusiness finances, farm management, inventory, cash book, Nigeria agricultural insurance company, rural banking institution, microfinance bank, agricultural credit guarantee scheme fund

Zoo and park management

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: FWT407

Topics: Zoo management, park management, national park, zoo visitors control, zoo animals, zoo animal diet, zoo animal drug immobilization

Engineering management, law and contracts

Year: 2020

School: Federal University of Technology, Owerri

Department: Engineering

Course Code: ENG405

Topics: Engineering management, engineering law, engineering contracts, patent, arbitration, arbitration hearing, contract, tender instructions, architect functions, motivation, trademark, management information systems, copyright, tender bonds, professional ethics, control management, participative management techniques, PERT, leadership, professional liability, personal management, public works, human resources management

Agricultural water resources engineering and management

Year: 2020

School: Federal University of Technology, Owerri

Department: Engineering

Course Code: SWE511

Topics: Agricultural water source, agricultural water resources engineering, gravel packing, bore hole construction, drilling problems, Agricultural water resources management

Agricultural planning 2016 & 2020

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC401

Topics: Agricultural planning, traditional agriculture, developed agriculture, economic planning, economic growth, urbanization, agricultural growth, agricultural development

Microeconomic analysis 2018&2020

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC403

Topics: Microeconomic analysis, demand curve, total effect, price effect, substitution effect, utility function, equimarginal utility principle, economy social welfare, equilibrium price, equilibrium quantity, perfect competitive market, explicit function, oligopoly, monopsony, elasticity price demand, income elasticity demand

AGRICULTURAL PLANNING AND DEVELOPMENT

Year: 2019

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC401

Topics: Nurk's vicious cycle of poverty, economic growth, economic development, agricultural planning, agricultural development

Community agricultural extension 2014 & 2018

Year: 2018

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEX301

Topics: Community organization, Community based extension, rural resources centers, agricultural innovation system, Program planning, community extension, agricultural extension

Agricultural finance 2019&2020

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AEC405

Topics: Agricultural finance, agricultural credit, book value, salvage value, depreciation, net worth, simple interest, discount interest, interest rate, balance sheet, income payment, efficiency ratios, liquidity ratios, leverage ratios

Processing and drying of agricultural products

Year: 2020

School: Federal University of Technology, Owerri

Department: Engineering

Course Code: PME517

Topics: Agricultural products processing, agricultural products drying, agricultural products processing, humid heat, relative humidity, wet-bulb temperature, dry bulb temperature, enthalpy, latent heat of evaporation, latent heat of vaporization, internal moisture movement, Gibb's Dalton's law of partial pressure

Sheep and goat production

Year: 2020

School: Federal University of Technology, Owerri

Department: Agriculture and Veterinary Medicine

Course Code: AST507

Topics: Sheep production, goat production, mating, Helminthiasis, business plan, sheep production, sheep management, milk product, sheep milk

Construction management and economics for civil engineering

Year: 2020

School: Federal University of Technology, Owerri

Department: Engineering

Course Code: CIE512

Topics: Construction management, civil engineering economic, work measurement, standard performance, facility location, facility layout, materials storage, activity sampling, work study, personnel management, job evaluation, incentive scheme, inventory control management, inventory control, manpower planning, recruitment

Books related to AGRICULTURAL MARKETING AND MARKETING MANAGEMENT

Agricultural Marketing and Price

Author: James Olukosi

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEA304

Topics: Agricultural Marketing, marketing agencies, market organizations, market expansion, Market Structure Analysis, market conduct, market performance, marketing margins, marketing costs, marketing efficiency, Marketing Boards, Cooperative Organizations, Government Regulations, Government subsidies, credit schemes, Nigerian Agric Insurance company, commodity marketing, food grains marketing, seed cotton marketing, livestock marketing, livestock production marketing, demand, supply, agricultural prices, price fluctuations, empirical price analysis, international trade, free trade, Commodity Exchange Market, international market

A preface to marketing management ,14th edition

Author: Paul Peter, James Donnelly

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT829

Topics: marketing management, Strategic Planning, Marketing Management Process, Marketing Research, Consumer Behavior, Business, Government, Institutional Buying, Market Segmentation, Marketing Information, Marketing Research, Target Market, Marketing Mix, Product, Brand Strategy, New Product Planning, New Product Development, Integrated Marketing Communications, Personal Selling, Relationship Building, Sales Management, Distribution Strategy, Pricing Strategy, Global Marketing, services marketing, Marketing Problems analysis, communicating case analysis, financial analysis, developing marketing plans, marketing plans, marketing plan framework

Agricultural marketing and Cooperatives

Author: PB Imoudu

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEM716

Topics: Agricultural marketing, agricultural Cooperatives, agricultural Marketing Sub-Systems, laws of demand, laws of supply, breakeven analysis, pricing, pricing decisions, Commodity Marketing, Cooperative Enterprises, Marketing functions, Pricing strategy, Lifetime pricing, Grain Marketing, Livestock marketing, meat marketing, Poultry marketing, eggs marketing, fresh milk marketing

Business Marketing Management B2B

Author: Michael Hutt, Thomas Speh

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT859

Topics: Business Marketing Management, business market, business marketing environment, Organizational Buying Behavior, Customer Relationship Management, marketing opportunites, business marketing strategy, business marketing planning, business marketing sstrategies, innovation, new industrial product development, Business marketing channels.E-commerce strategies, supply chain management, pricing strategy, business marketing communications, advertising, sales promotion, personal selling function, marketing performance management

Agricultural Finances and Marketing

Author: Oyebanji, JA Afolabi

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEM450

Topics: Agricultural Finances, Marketing, Credit Utilisation, Credit Instruments, repayment, Credit Agencies, Farm Record Keeping, Farm Accounting, Financial Statement preparation, budgeting, financial control, marketing, marketing function, Agricultural Supply Pattern Analysis, Agricultural demand, Supply Pattern Analysis, Agricultural Demand Pattern Analysis, Agricultural Supply Analysis, agricultural marketing

Agricultural Business Management

Author: Emem Bassey Inyang

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEM509

Topics: Agricultural Business Management, agribusiness, agribusiness management, Farm Management Decision, Agricultural Business Organization, Agribusiness Enterprise Selection Guide, Nigerian Agricultural Development Policies, Nigerian Agricultural Development Programmes, taxation, Agricultural Processing, marketing, Marketing strategy, Organizational management, Organizational leadership

Principles and Practice of Marketing ,8th edition

Author: David Jobber, Fiona Ellis-Chadwick

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MAC132

Topics: Marketing, Marketing Environment, consumer behavior, marketing ethics, Organizational Buying, Corporate Social Responsibility, Marketing Research, Business Intelligence, Market Segmentation, marketing Positioning, Creating Customer Value, Customer Value, Integrated Marketing Communications, Mass Marketing Communications, Direct Marketing Communications, Digital Marketing, Social Media, distribution, Marketing Planning, marketing Strategy, Marketing Planning, Analysing Competitors, competitive advantage, global marketing strategy, Managing Marketing Implementation

Marketing Management and Strategy

Author: CI Okeke, Martha Oruku, Oba Adenuga

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT826

Topics: Marketing Management, Marketing Strategy, Marketing Mix, services marketing, Marketing Segmentation, Marketing Planning, Marketing Organization, Marketing Research, Consumer Behaviour, Product Decisions, Product Planning, Product Development, Product Life Cycle, New Product Development, Branding, Packaging Decisions, Indian Consumer Environment, Marketing Communications, Sales Forecasting, Managing Sales Personnel, Sales Personnel, Public Relations

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Author: Lloyd Harris, Philip Kotler, Gary Armstrong, Hongwei He

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT205

Topics: marketing, company, marketing strategy, marketplace, consumers, marketing environment, marketing environment analysis, marketing information, Consumer markets, buyer behaviour, Business markets, business buyer behaviour.customer value-driven strategy, Products, services, brands, customer value, building customer value, Developing new products, product life cycle, pricing, Pricing strategies, Marketing channels, delivering customer value, Retailing, wholesaling, Engaging consumers, communicating customer value, integrated marketing communications strategy, Advertising, public relations, Personal selling, sales promotion, Direct marketing, online marketing, social media marketing, mobile marketing, Extending marketing, marketing plan

Fundamentals of Business Marketing Research

Author: David Reid, Richard Plank

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT859

Topics: Business Marketing, Marketing Strategy, Business Market Planning, Business Market Strategy, International Business Marketing, Organizational Buying, Purchasing Management, Organizational Buying Behavior, Buyer-Seller Relationships, Marketing Sciences, Market Research, forecasting, Market Segmentation, New Product Development, New Product Diffusion, product, Product Management, Pricing, Distribution, Marketing Communications, Competition, Channel Management, Logistics, Physical Distribution, Advertising, Sales Promotion, public relations, Sales Training, Personal Selling, Marketing Planning, Marketing Strategy

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Author: CI Okeke, Mande Samaila, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT401

Topics: Marketing Management, Services Marketing, Marketing Segmentation, Marketing Planning, Marketing Organization, Marketing Research, Consumer Behaviour, Product Decisions, Product Planning, Product Development, Product Life Cycle, New Product, Branding, Packaging Decisions, Pricing Policies, Pricing Practices, Indian Consumer Environment, Marketing Communications, Sales Forecasting, Managing Sales Personnel, Marketing, Public Relations

Advanced Agribusiness Management

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School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEA503

Topics: Agribusiness Management, management, farm records, farm accounts, farm assets, farm valuations, profit statement, loss statement, balance sheet, sheet analysis, farm business analysis, farm rations, marketing management, agricultural finance, agricultural marketing, marketing functions, agricultural financing, agribusiness loans, time value of money, cost theory

Basic Marketing ,18th edition

Author: William Perreault, Joseph Cannon, Jerome McCarthy

School: Modibbo Adama University of Technology

Department: Administration, Social and Management science

Course Code: MM201, MM309

Topics: MarketinG, Macro-Marketing, Marketing Concept, Customer Value, Social Responsibility, Marketing Ethics, Marketing Strategy Planning, Market Environment, Economic Environment., Technological Environment, Political Environment, Legal Environment, Cultural Environment, Social Environment, Market Segmentation, Final Consumers, Buying Behavior, Consumer Decision Process, Marketing Information, Product Planning, Product Management, New-Product Development, Channel System, Distribution Customer Service, Logistics, Retailers, Wholesalers, Promotion, Integrated Marketing Communications, Personal Selling, Customer Service, Advertising, Publicity, Sales Promotion, Pricing Objectives, Pricing Policies, Price Setting, Marketing Plans, Ethical Marketing

International marketing and export management ,5th edition

Author: Gerald Albaum, Edwin Duerr, Jesper Strandskov

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: ENT402

Topics: International marketing, export management, Exporting, Bases of International Marketing, International Environment, export market selection, international marketing decisions, market entry strategies, export entry modes, nonexport entry modes, product decisions, pricing decisions, Financing, Methods of Payment, Promotion, Marketing Communication, Export Order, Physical Distribution, Organization of International Marketing Activities

Foundations Of Marketing ,8th Edition

Author: William Pride, OC Ferrell

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT829

Topics: Marketing, customer-driven strategic Marketing, marketing strategies, Marketing environment, Marketing research, information systems, target market, Market segmentation, Market evaluation, consumer buying behavior, business markets, buying behavior, global markets, digital marketing, social networking, product, branding, packaging, pricing, marketing channels, supply-chain management, retailing, direct marketing, wholesaling, integrated marketing communications, advertising, public relations, personal selling, sales promotion

Principles of Agricultural Business Management

Author: Emem Bassey Inyang

School: National Open University of Nigeria

Department: Agriculture and Veterinary Medicine

Course Code: AEA509

Topics: Agricultural Business Management, farm management decision, Agribusiness Enterprise Selection Guide, Nigerian Agricultural Development Policies, Marketing strategy, marketing, Organizational management, leadership

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Author: William Perreault, Joseph Cannon, Jerome McCarthy

School: Modibbo Adama University of Technology

Department: Administration, Social and Management science

Course Code: MM311

Topics: Marketing, Marketing Concept, Customer Value, Social Responsibility, Marketing Ethics, Marketing Strategy Planning, Market Environment, Marketing Strategy, Organizational Customers, Business, Marketing Information, Product Management, New-Product Development, Product Planning, Product Planning, Retailers, Wholesalers, Personal Selling, Customer Service, Advertising, Publicity, Sales Promotion, Pricing Objectives, Pricing Policies, Price Setting, Ethical Marketing

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School: National Open University of Nigeria

Department: Administration, Social and Management science

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Topics: Marketing, Marketing process, Marketing strategies, effective market plan, marketing environment, sustainable Marketing, consumer behavior, customers, Marketing opportunities, Marketing research, Marketing segmentation, developing new products, developing new services, services marketing, Marketing channels, supply chains, retailing, wholesaling, integrated Marketing communications, direct marketing, advertising, sales promotion, public relations, personal selling, sales management, multichannel Marketing, strategic Marketing process

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Topics: Agricultural Extension Personnel Management, Agricultural Extension Training, Agricultural Extension Supervision, Departmentalisation, Agricultural Extension Policy, human resources management

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