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Management of a Sales Force ,12th edition

Author: Rosann Spiro, William Stanton, Gregory Rich

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT306

Topics: Sales Force management, Strategic Sales Force Management, Personal Selling Process, Sales Force Organization, Recruiting Salespeople, Sales Training Program, Sales Force Operations, Sales Force Compensation, Sales Force Quotas, Sales Force Quotas Expenses, Forecasting Sales, Developing Budgets, Sales Territories, sales planning, Sales Volume, Sales Volume analysis, Marketing Cost, Profitability Analysis, Salesperson’s Performance, Sales Managers

Distribution and Sales Management

Author: CI Okeke, Mande Samaila, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT306

Topics: Distribution, Sales Management, Personal Selling, Sales Force Management, Sales Management, salesmen, Sales Force Organization, Sales Personnel, Sales Techniques, Motivating Sales Personnel, Sales Meetings, Sales Contests, Sales Effort, Sales Budget, Sales Quotas, Sales Analysis, sales Control, sales

Agricultural Marketing

Author: CI Okeke, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT305

Topics: Agricultural Marketing, Types of Markets, International Marketing

Consumer Behaviour

Author: EO Imouokhome

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT303

Topics: Consumer Behaviour, Motivation, Consumer Satisfaction, Consumerism, Psychology of Marketing, Marketing, Attitude Change, Purchasing Process, Problem Recognition, Post Purchase Process, Consumer Behaviour Research, Consumer Research, Consumer Research Process, Contemporary Marketing Tools, Consumers Role, Consumer Decision Making

Elements of Marketing

Author: CI Okeke, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT201

Topics: Elements of Marketing, Marketing Environment, Product Classifications, Channels of Distribution, Product Life Cycle, New Product Development, marketing mix, Market Segmentation, packing, branding

Introduction to Marketing

Author: Mande Samaila, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT108

Topics: Marketing, Marketing Management Philosophies, Marketing Environment, Functions of Marketing, Product Classification, Consumer Products, Industrial Products, buying process, Channels of Distribution, Middlemen, Marketing Activities, Marketing of Services, Market Strategies, Marketing Risks, Market Segmentation, Promotion, Consumerism

Retail Management

Author: Mande Samaila, Eunice Adegbola, Bilkisu Katagum

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MKT104

Topics: Retail Management, Marketing Channels, marketing Institutions, Retail Outlets, Retailing, Wholesaling, Retail Management Decisions, Non-Store Retailing, Retail Strategy, Retail Management Strategy, Retail Pricing, Retail Pricing Decisions

Unit Operation 1: Fluid flow and mechanical operations ,25th edition

Author: KA Gavhane

School: Ahmadu Bello University, Zaria

Department: Engineering

Course Code: CHEN403

Topics: Size Reduction, Screening Operation, Filtration, Vacuum Filters, Centrifugal Filtration, Mixing, Fluids, Bernoulli Equation, Newtonian Fluids, Friction Factor Chart, Friction Losses, Centrifugal Pumps, Unit Operation, Unit Operation, Fluid flow, mechanical operations

Nigerian Economy

Author: MGS761

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MGS761

Topics: Nigerian Economy, Agriculture, Economic Development, mining, quarrying, Government RevenueGovernment Expenditure, Commercial Banking, Central Banking, Nigerian Economic Development, Nigerian External Debt Crisis, International Trade, Structural Adjustment Programme, Nigeria's External Economic Relation, Balance of Payment Disequilibrium, Balance of Payment, Unemployment, Fiscal Federalism, inflation

Project Analysis and Implementation

Author: Kadiri Kayode, Eyanuku Julius

School: National Open University of Nigeria

Department: Administration, Social and Management science

Course Code: MGS756, PAD756

Topics: Project Analysis, project Implementation, Project Cycle, project evaluation, Manpower Planning, Demand Analysis, Supply Analysis, Competition, Marketing Plans, Project Cost Analysis, Project Income, Projected Income Statement, Projected Cash Flow Statements, Projected Balance Sheets, Project Evaluation Criteria, economic analysis, Risk, Uncertainty, Cost Benefit Analysis, Social Profitability

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